Use of Magic Salt exclusively (i.e. sand is not required or necessary) results in substantial reduction of the volume of material required for de-icing applications.

• Twice as much ordinary rock salt is required to produce the same effects.
• Three times (or more) as much sand/salt (60/40) mix is required to equal Magic Salt.

These major reductions in material volume obviously more than compensate for the premium price Magic Salt commands.

• Bulk Magic Salt prices are typically 30% to 40% more than ordinary rock salt, although only half as much is required.
• Bulk Magic Salt usually costs about twice as much as a decent sand/salt mix, but only one third as much is needed to produce the same effect.

Specific Benefit Examples
In addition to these material volume cost advantages, Magic Salt offers distinct benefits to every snow removal contractor, large or small; irregardless of whether services are billed hourly, per visit, or flat rate/seasonal.

• Contractors who bill hourly or per visit will especially benefit by shutting spreader gates to one third normal. Since less material is used, fewer refill trips are required. Fewer refill trips save time and fuel.
• Magic Salt turns brown, which means the customer can see material being applied.
• Flat rate contractors will make fewer visits.
• To apply Magic Salt during snow flurries or light snow events (two inches), set spreader gates to half the opening you usually use. Snow will "burn off" with no plowing. Customers do not care how you do it or how long it takes, they just want to see clear pavement.
• By eliminating the use of sand, every contractor will realize great savings from reduced spring clean-up costs. In the meantime customers will appreciate the absence of sand tracked into buildings and cars.
• Contractor equipment will last much longer and with less maintenance expense without the extreme corrosiveness of rock salt and frictional damage from sand on chains, bearings, etc.
• Magic Salt will not harm grassed areas or horticulture when applied correctly. Therefore, incidental damage to customer's property is dramatically reduced.

Summary: Bulk Magic Salt is a cost effective material for every snow removal contractor. It is less corrosive, safe for concrete and brick, and Magic Salt is environmentally friendly.